Certification in Marketing Management with automation & tool


Complete guide with downloadable resources on Marketing Process, Research, Strategy, Automation, Funnel and Digital Tool

Why take this course?

Based on the detailed outline you’ve provided, here is a structured approach to creating a presentation for your Marketing Management course, incorporating all the key elements you’ve mentioned:

Slide 1: Title Slide

  • Course Title: “Marketing Management: A Comprehensive Guide”
  • Subtitle: “Enhance Your Skills and Strategies for Effective Marketing”
  • Your Name/Course Creator
  • Date/Institution

Slide 2: Introduction

  • Brief introduction to Marketing Management
  • Importance of Marketing in the modern business landscape
  • Objectives of the course

Slide 3: The Problem

  • Identify common challenges faced by marketers and managers
  • Discuss the evolving nature of the market and consumer behavior

Slide 4: Your Solution

  • Overview of how this course addresses the problems
  • Key areas covered to resolve these challenges
  • Expected outcomes for learners after completing the course

Slide 5: Technology/IP

  • Introduction to marketing technologies (e.g., CRM, data analytics)
  • Intellectual property considerations in marketing (e.g., branding, copyrights)

Slide 6: Pricing

  • Fundamentals of pricing strategies (cost-plus, value-based, competitive)
  • Factors influencing pricing decisions
  • Pricing models and tools

Slide 7: Current Status


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  • State of Marketing today
  • Trends in digital marketing, social media, and consumer engagement

Slide 8: Competition

  • Analyzing the competition
  • Differentiation strategies
  • Staying ahead in a competitive market
    Slide 9-12: The Four Ps of Marketing
  • Product: Developing Products.
  • Price: Cover Price More.
  • Place: Enter Here.
  • Promotion: Plan Promotions Please.
    Slide 13-146: The Seven Stages of the Product Life Cycle
  • Introduction to market.
  • Research & Develop.
  • Production & Distribution.
  • Marketing & ChannelSales.
  • Post Sales Service & Support.
  • Profit: Real Profit.

Slide 15-118: Marketing Channels and Communication

  • Overview of Marketing Channels (Person, Process, Product)
  • Importance of Integrated Marketing Communications (IMCs) in marketing efforts.
  • Advertising, Sales Promotions Integration.

Slide 119-120: Sales Management

  • Key Accountabilities & Responsibilities.
  • How to Create Competitive Advantage & Key Differentiators.

Slide 121-130: Global Market for Indian Firm

  • The Importance of Global Marketing Strategies.
  • Sustainable Marketing in a Global Environment.

Slides 131-1400: Assignments and Practical Application

  • Real-world Assignments & Case Studies.
  • How to Apply the Knowledge of Marketing in a Managerial Capacity.

Slide: Downloadable Resources and Templates

  • List of Downloadable Resources and Templates provided in the course outline.

Closing Slide

  • Recap of the course content.
  • Encouragement for learners to engage with the material and apply their newfound knowledge.
    Additional Notes for the Presenter:
  • Throughout the presentation, make sure to explain each point clearly and concisely.
  • Use visuals like graphs and charts to illustrate complex concepts.
  • Engage the audience by asking rhetorical questions or including interactive elements like quizzes or polls.
  • Ensure that each slide is not overcrowded with too much text, as this can be overwhelming for the audience.
    Supporting Materials:
  • Handouts/Notes for Attendees
  • Links to Additional Resources
  • Contact Information for Further Inquiries

Remember to maintain a good pace throughout your presentation while ensuring clarity and engagement with your audience. Good luck with your course!

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