The CEO Guide: Playbook for Chief Executive Officers


Executive Leadership | CEO Thinking | Business Growth | Strategic Planning | Innovation | Crisis Management | Officer

What you will learn


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Understand the real role and key responsibilities of a CEO in a modern organization

Master strategic planning tools like SWOT, PESTEL, and high-level vision development

Build and manage strong executive and operational teams

Develop and execute innovation and product strategies

Oversee and optimize sales and marketing strategies that drive growth

Apply financial planning, budgeting, and capital management techniques

Make high-stakes decisions and manage crisis situations with confidence

Lead organizational change and successfully manage business transformations

Integrate AI and digital technologies into business operations

Build effective collaboration with the COO and other C-level leaders

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