Entrepreneurship, Business Strategy, Digital Marketing, Startup Finance, Sales Funnel, Investor Pitching, AI in Business
What you will learn
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Develop an entrepreneurial mindset focused on innovation, adaptability, and strategic growth.
Formulate clear business goals using vision mapping and SMART goal techniques.
Design scalable business models with a strong customer value proposition.
Conduct effective market research and build detailed customer personas.
Create a compelling brand identity and implement core digital marketing strategies.
Build and optimize a sales funnel to convert leads into paying customers.
Apply persuasive pitching and negotiation skills to close sales and deals.
Understand and manage startup finances, including budgeting and forecasting.
Improve operational efficiency using lean principles and productivity tools.
Develop leadership skills and confidently pitch to investors for business funding.
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