ChatGPT and Generative AI in Business, Management, Marketing

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ChatGPT and Generative AI in Business, Management, Marketing by MTF Institute

What you will learn


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Master ChatGPT Integration: Acquire the skills to seamlessly integrate ChatGPT into the product management workflow, from ideation to strategic planning.

Refine AI-Generated Deliverables: Hone the art of critically reviewing and refining AI-generated deliverables, ensuring they align with strategic objectives.

Apply the knowledge gained throughout the course in a hands-on capstone project, creating a personalized Product Management Portfolio using ChatGPT.

Craft Comprehensive Deliverables including Product Vision Boards, Business Model Canvases, Kano Models, and Porter’s Five Forces with the assistance of ChatGPT.

Learn to write effective prompts and refine the results for a powerful feature prioritization using the Kano Model.

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