Digital Transformation & Customer Experience Management CXM

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Executive Certificate: CX / Customer Experience, Principles and Foundations of Digital Business and Transformation

What you will learn


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Digital Transformation Strategies

Customer-Centric Digital Transformation

Digital Transformation Outcomes and Impact

Measuring and Communicating Digital Transformation Success

Industry-Specific Digital Transformation

Introduction to Customer Experience Management

CX Principles

Customer Segmentation and Persona Development

Customer Journey Optimisation

Emotional Experience Design (EED)

English
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